This isn't a huge deal...but it's worth $10 plus tax: Within my program (photoshop elements 7) there is an offer for an upgrade to PE 10. As I got to the checkout, it jumped in price by $10. I did a quick chat with a live technician right in the checkout window but he claimed the price had changed a few days ago. I took a picture of the offer-which shows an expiration of 1/3/2012- and have saved it but in the chat window there was no way to send the png. I still think the $79 price is a great savings and I am currently downloading the new software. I just felt ... I don't know... like it should have been changed in my notifications. Otherwise, thank you for your brilliant work.